Marketing 101: The Key Elements of Your Marketing Strategy

Developing a marketing strategy and executing it can be daunting! It takes planning, discipline, scheduling, creativity, and logic. Whether you are putting together a marketing plan for a side venture or you have been asked by your boss to design the annual plan for your company, there is much to do! Step by step, this class is designed to give even the most novice of marketers a better grasp on marketing. We'll discuss the marketing basics, including how to pinpoint a target market, put together a creative strategy, and track your success. We'll also discuss business plans, business ethics, and how to create your own voice in your marketing materials. Kristin Peregoy has over nine years of full-service marketing strategy and business development experience at the manager level. She has worked in the manufacturing, health and wellness, retail, and publishing industries. Her book, Fight Strategy: Knockout Marketing for Small and Micro-businesses, sells on Amazon. NOTE: This session will be held via Google Hang Out. Instructor will provide calendar invite link prior to class, must have home computer with speakers/microphone and internet connection or smart phone to access Google Hang Out.

Dates:April 4, 2020 Check for other dates
Meets:One Sat., 9:30AM-12N 04/04
Location:ONLINE: Google Hangout
You could save $12.00 on this course by becoming a member of CFU Membership
Notes:You will need good internet connection and a device that has a camera and microphone (this can be laptop or mobile device).

Sorry, this course has been cancelled. Please contact our office to see if it will be rescheduled, or if alternative classes are available.

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