Digital Marketing Overview (Online)

Digital marketing includes social media, blogging, mobile marketing, content marketing, and more. You need to know about search engine optimization, reputation management, lead generation and conversion, and so forth. So much to learn! This class lays out what all the digital marketing activities are and how they work together. We'll define terms, discuss the customer/client buying cycle, and show how these activities fit in that cycle. Get the big picture and prepare yourself for the next step: creating a digital marketing strategy that fits your budget and advances your business goals. With an advertising degree and 10 years of marketing/advertising experience, Gabriel Fermin went from working with a big ad agency to consulting and helping provide digital marketing plans for small businesses. He works with RevLocal, an agency that provides personalized digital marketing solutions to many thriving local businesses across the U.S. He is owner/director for 6 O' Clock Films, a video marketing agency that creates video content for advertising campaigns.

This course will be offered via Microsoft Teams. Register for the class and then the day before class the instructor will send you the link to attend the class. Look for an email with “CFU class: Digital Marketing Overview” in the subject line. Good internet connection and a laptop or device with camera and mic is needed. You do not need to download Teams.

Code:1935CA
Dates:October 27, 2020 Check for other dates
Meets:One Tue., 6:30-9PM 10/27 (MT)
Location:ONLINE: Via Microsoft Teams
Fee:$61
You could save $12.00 on this course by becoming a member of CFU Membership
Notes:Class time is in MT. This course will be offered via Microsoft Teams. Register for the class and then the day before class the instructor will send you the link to attend the class. Look for an email with "CFU class: Digital Marketing Overview" in the subject line. Good internet connection and a laptop or device with camera and mic is needed. You do not need to download Teams. Be ready to log in 5-10 minutes before to be ready for class.

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