Digital Marketing Overview

Digital marketing includes search engine rankings, blogging, mobile marketing, QR codes, social media, reputation management, content marketing, lead generation, and conversion. It's no wonder many business owners find marketing their businesses online overwhelming! If you're struggling to understand what all the digital marketing activities are and how they work together, this is the class for you. We'll define the terms, discuss the customer/client buying cycle, and show how these activities fit in that cycle. This class is designed to give you the big picture and prepare you for the next step: creating a digital marketing strategy that fits your budget and advances your business goals. With a rigorous certification in Digital Marketing from NYU, Roger Cunningham helped to build one of the most successful startups in New York. He is the co-founder/owner of Ginger Up Marketing (GUM), an online marketing consulting firm that partners with small to mid-size businesses to assist with implementing well-rounded online marketing strategies specific to their industry offerings, branding, current internal marketing deficiencies, and overall main objectives.

Code:1935BF
Dates:January 29, 2019 Check for other dates
Meets:One Tue., 6:30-9:30PM 01/29
Location:CFU LOWRY: Near 1st & Quebec
Fee:$61
You could save $12.00 on this course by becoming a member of CFU Membership

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